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  November 2009   

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Chief Executive Boards International Update

Time Off More Motivating Than Cash

Everyone likes cash incentive bonuses, right?   Actually, you have a currency in your incentive compensation bag that's better than cash with some employees -- time off!    

As you know, it takes a real "pop" in bonus compensation to bulk up take-home pay.   A bonus of several hundred, or even a thousand dollars gets eroded by deductions to where it's hardly noticeable in the pay envelope.   

A day off?  Completely different -- someone can go do something with the kids, spouse, or just play hooky from work with your blessing.  And, many times it doesn't cost you a thing -- the work will be there when they come back.   

Sometimes, however, it does reduce your revenue, if the person is directly billable to a customer, like a field service person or professional service provider.  Do the math, as described in this article, before you reject time off as an incentive compensation strategy....


Customers are Buying, Especially if You're Selling 

CEBI members are nothing, if not resourceful.   In a recent downturn, one of our members realized his customers would need some product sooner or later, and guessed that others may have cut back their selling efforts or reduced sales staff.   

He also figured that maybe someone other than a sales person could make a few phone calls and scare up some orders.   Guess what?   He was right!

In his own words, "Cold calls are working", and here's an article on how he stepped up his outbound phone contact without a penny of additional salary expense......


Keeping Your Brand in Front of Customers

I heard a business owner say, "By keeping my doors open, I'm gaining market share."  Not far from true, as long as you're keeping all your own customers or scooping up some that are dropped by failed competitors.   

Not all businesses have great ideas for ways to keep their brand in front of their customers.  A CEBI member suggested, "If you don't have something to tell them, ask them something."   Here's an article on how to use free survey tools to ask your customers' opinions on almost anything...

Another CEBI member said, "I hear my customers saying, make me smarter."   Here's how he's doing that, without creating content of his own......

Either way, you're putting your brand and your logo in front of customers and prospects regularly, ensuring that whenever one does have a need, you're the most likely to get that call.    


Loss Carrybacks Extended for 2009

Looking like you'll lose money for 2009? -- Plan to lose a lot!    

Most business owners work to mitigate losses in a down year.  It might be in your best interest to take a look at whether this is a good idea or not.   Perhaps you'd be better advised to just "flush" 2009, maximize your taxable income loss, and go for a "do-over" in 2010.  

Recently-enacted legislation allows the carryback of 2009 losses not just two years ( prior law), but five years.  So, losses in 2009 could well net you a handsome refund, if applied to a great year in the recent past.  

More details, and 5 ways you might use to maximize taxable losses for 2009....


And, as always, we're interested in your ideas for newsletter articles.  Would you perhaps write a guest Editorial?  Please let us know if you have ideas or material you'd be willing to share with others.

Thanks,  
  

Terry Weaver
CEO
Chief Executive Boards International
TerryWeaver@ChiefExecutiveBoards.com
864 527-5917
www.chiefexecutiveboards.com

www.chiefexecutiveblog.com

 

Upcoming Events

Fall Summit Nov. 19-20, 2009
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Oct. 28-29, 2010

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Some Banks are Loaning Money 

Man bites dog.  Federal Agency does something (mostly) right and private sector kills it.  Such is the story of the America's Recovery Capital (ARC) loan program, originated by the Small Business Administration (SBA).

Yet some banks (not the big guys, of course) are actually making ARC loans.  If you're in need of working capital, why not target banks that are actually lending money?  

Active Bank List by State    


Roth IRA in 2010?

You might be surprised by the several reasons to consider a Roth IRA conversion in 2010.  You might be further surprised to learn that you can convert part of your existing 401(k) account to a Roth IRA.  

Keep watching this space for the reasons...


Nominate a Member

CEBI membership has grown at a record pace over the past year, in part due to CEBI members nominating friends & associates as new members.  

Additionally, we've had multiple members nominate identified successors or purchasers of their businesses.  

Do you have an acquaintance who could benefit from membership in Chief Executive Boards International?   If you need an email to share with a friend, try these "talking points"  

Use this Nomination Form

Chief Executive Boards International is an exclusive group of business owners, presidents and CEOs whose members are committed to helping each other achieve both their business goals and their life goals.  We meet regularly as a confidential, collaborative advisory board to help each other become more focused, effective and strategic.  The result?  More fulfillment.  More free time.  More profit. 

Are you a CEO, President, Business Owner or GM of a profit center?   You may qualify as a CEBI member.  
Request more information

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